Why have millions of Americans chosen to work

and live in the same place? Why are cottage

industries sprouting faster than we can count them?

Some home-based businesses start by accident

rather than by conscious design. Secretarial

services, day-care centers, craft ventures, and the

like may start out as weekend activities in the

recreation room. After a while their owners are

surprised to see how profitable or enjoyable the

venture has become. The glimpse of a healthy market

lures them into a full-time venture. This low-risk,

low-overhead, gradual kind of start-up is very

attractive to new business people.